Crisis Communications Workshop

Crisis Communications:
The Ultimate Campus Challenge
A Workshop for Kentucky's Campus Leaders

Thursday, June 12, 2008
Kentucky Community and Technical College System
8 a.m. to 4 p.m.
AGENDA

Registration and Continental Breakfast

Welcome

• Terri Giltner, Director of Public Relations and Marketing,
  Kentucky Community and Technical College System

Review of agenda and introduction of facilitator

• Sue Patrick, Director of Communications, Council on Postsecondary Education

Preparation: Getting Ahead of the Game

• Presenter: Cindy Lawson, Workshop Facilitator
• Handouts:
  • Example of emergency communication scripts

Prevention: Issues Management Can Nip it in the Bud

• Presenter: Cindy Lawson, Workshop Facilitator
• Handouts:
  • Who needs to know?
  • Issues on the horizon for 2008-09
  • Sources & mechanisms for anticipating issues

Technological Challenges and Alert Systems

• Presenters:
  • Cindy Lawson, Workshop Facilitator
  • John Drees, Associate Vice President for Communications and Marketing, University of Louisville
  • Jay Blanton, Executive Director of Public Relations and Marketing, University of Kentucky
• Handouts:
  • "Your College's Good Name, Up in Smoke", Chronicle of Higher Education article, June 6, 2008

Lunch  

Kentucky Case Studies

• Presenters:
  • Hostage situation at the University of Louisville, John Drees, Associate Vice President for Communications and Marketing, UofL
  • Gun on campus at the University of Kentucky, Jay Blanton, Executive Director of Public Relations, UK
  • The death of a newborn on campus at Bellarmine University, John Spugnardi, Director of Media Relations, Bellarmine University
  • Exposure to tuberculosis case at a community college, Terri Giltner, Director of Public Relations and Marketing, Kentucky Community and Technical College System 
  • Students protest construction of new parking structure at University of North Carolina Wilmington, Cindy Lawson, Workshop Facilitator

Communications Audit

Alphabet Soup: MMA, NIMS, ICS, JPIC…

• Presenters:
  • Cindy Lawson, Workshop Facilitator
  • Dennis Sullivan, Assistant Director of the Department of Environmental Health and Safety, University of Louisville
• Handouts
  • Example at University of Louisville
  • Summary of Michael Minger Act
  • Basic Guidance for Public Information Officers, National Incident Management System (NIMS)

Wrap Up; Q & A

Adjourn   

Workshop agenda (Printer-friendly)

Workshop flyer

Workshop facilitator