Council on Postsecondary Education
CPE TO LAUNCH STATEWIDE COLLEGE ACCESS OUTREACH TOMORROW
Note to Media: Students will be available for interviews and photo opportunities are available. The rally will be at 10 a.m., May 29 on the steps of the Capitol in Frankfort.
The Council on Postsecondary Education will launch a statewide outreach tomorrow that uses warrior-like characters—named Algebra II, Biology and Foreign Languages—to challenge middle school and high school students to take the “tough” classes they need to prepare and succeed in college.
The launch of KnowHow2GOKY--a multiyear, public service media outreach designed to encourage more Kentuckians to plan, enroll and succeed in college—will occur tomorrow at 10 a.m. on the steps of the Capitol in Frankfort. The launch will feature national and state partners, students and performances.
Funded by public and private resources at the federal level and through the GEAR UP Kentucky program, the multimedia outreach is modeled after the national KnowHow2Go initiative developed by the American Council on Education, Lumina Foundation for Education and the Ad Council.
As the official state partner, the Council customized outreach materials from the national KnowHow2GO campaign for Kentucky and will give partner agencies and organizations free access to the materials. Campaign messages and materials will be distributed through a statewide grassroots network, the Kentucky College Access Network, coordinated in partnership with the Prichard Committee for Academic Excellence and funded by Lumina Foundation for Education.
Outreach efforts will also target parents to stay involved in their child’s academic life and help them plan early for college.
While the national KnowHow2GO effort targets students in grades 8-12, the Council has expanded it to include other audiences essential to reaching Kentucky’s Double the Numbers targets--transfer students, adult learners and GED students and graduates.
The campaign Web site, KnowHow2GOKy.org, outlines the steps to college for each target audience.
To view the press kit, visit http://www.cpe.ky.gov/news/collegeaccess/kh2gky_presskit.htm.
Kentucky is in the middle of the most dramatic economic and social transformation in its history. Double the Numbers: Kentucky’s Plan to Increase College Graduates explains that increasing bachelor’s degrees is the quickest, most direct way for Kentucky to increase its economic prosperity. College graduates earn more, are healthier, create a more robust economy, and enjoy a higher quality of life. The Double the Numbers plan outlines five statewide strategies for Kentucky to achieve this ambitious, but achievable goal. While this effort will not be easy, the benefits of Doubling the Numbers will be felt by all Kentuckians.